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About us

Lea Diving, a company founded in 2016, has quickly established itself as a purveyor of imaginative and engaging playthings. From its inception, Lea Diving has focused on crafting toys that not only entertain but also encourage creativity and cognitive development in children. Their initial product lines featured a range of classic toys reimagined with modern sensibilities, incorporating durable materials and vibrant designs.

Building on their success, Lea Diving recently launched a new brand called River Toys. This brand focuses specifically on eco-friendly and sustainable toys. River Toys are made from renewable materials, reflecting the company's commitment to environmental responsibility.

The launch of River Toys marks an exciting new chapter for Lea Diving. It demonstrates our adaptability and their willingness to innovate in response to evolving consumer preferences. By expanding our product offerings to include eco-friendly options, Lea Diving is not only appealing to a wider audience but also contributing to a more sustainable toy industry.

As Lea Diving continues to grow and evolve, the launch of River Toys represents a significant step toward a more sustainable and innovative future. By embracing change and prioritizing eco-friendly solutions, the company is not only meeting the demands of today's consumers but also shaping the future of the toy industry.

Some of our services

Our services are designed to make your life easier and more enjoyable.

Toys

Sparking joy and igniting imaginations, our vibrant range of beach toys and construction blocks are designed for endless fun. From classic buckets and spades to intricate building sets, we create toys that inspire creativity, encourage learning, and make playtime unforgettable.

Quality Material

We believe in crafting toys that last. That's why we use only high-quality, durable plastics, ensuring our products are safe for children and resilient enough to withstand countless adventures. Our commitment to quality extends beyond durability; we prioritize non-toxic materials, meeting and exceeding all relevant safety standards, so parents can have peace of mind.

Delivery

We efficiently and reliably distribute toys across European markets, ensuring that our products reach our customers and partners on time. Our strong logistics network guarantees fast and secure delivery, bringing joy and fun to children everywhere.

Our Licenses

Our company is committed to providing high-quality and safe products while adhering to the highest international standards for safety, ethics, and social responsibility. With these certifications, we ensure quality, safety, and social responsibility at every stage of our production process. For more information about our certifications, please contact us.

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SMETA/SEDEX – We implement the best practices in social and ethical responsibility across all our production and supply chain processes. SMETA (Sedex Members Ethical Trade Audit) ensures fair working conditions, respect for workers’ rights, and compliance with environmental standards.

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CE – Our products are CE-certified, meeting all legal requirements of the European Union regarding safety, health, and environmental protection.This guarantees that our customers receive safe and reliable products.

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EN71 – All our toys comply with the European EN71 standard for toy safety, ensuring that the materials and manufacturing processes used are safe for children. This standard covers aspects such as flammability, toxicity, and mechanical safety.